The choice of Futura, with its inherent geometrical structure, was deliberate. This typeface harmoniously complements the intricacies of the ‘b’ and ‘g’ monogram, providing a cohesive visual identity.
Bisque Golf
Bisque Golf sought a distinctive symbol adaptable to small spaces, yet unmistakable—a symbol to anchor their foray into the realm of fashion. In response, a monogram emerged from the intricacies of minuscule ‘b’ and ‘g’ letters, cleverly crafted to resemble golf clubs extending gracefully to form a stylized version of a four-leaf clover, embodying the essence of luck.
The color palette, inspired by the golf course, was a strategic decision. Green, reminiscent of the lush grass, establishes a strong visual connection. Light yellow, representing sand, introduces a subtle contrast, while orange, a nod to the national sport color, not only complements the palette but adds vibrancy and energy.
In essence, the amalgamation of the monogram, customized typeface, and thoughtfully curated color palette not only fulfills the practical need for scalability but also weaves a narrative that aligns Bisque Golf with the elegance and vibrancy of both golf and high fashion.
