290 SQM is a concept store with three branches; Amsterdam, Istanbul and Zurich
where some of the world's most innovative and exclusive ready to wear fashion brands
are carefully curated.






"290 SQM is internationally recognized not only for its versatility – a retail space able to transform into an art gallery, event space and cultural forum at the drop of a hat – but its approach to setting trends by simply not following them."

HYPEBEAST




OVERVIEW
Branding: Tamer Koseli
Last 3 photo: Beste Zeybel




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